Thursday, March 11, 2010

Pen, paper and a mind full of ideas? Not likely.

As a huge supporter to IFAW i receive their email newsletter, and this time there was a "message from Leonardo DiCaprio"

"Imagine a day in a world without animals... An ocean with no life beneath the waves... Skies where the only wings are on planes...

Animals have fascinated and inspired us since the earliest years of human civilisation. They are an integral part of the web of life. Yet today, animals and their vital habitat face more threats than ever before.

That's why I'm thrilled to be a part of this year's Animal Action theme, "Under One Sky". One of the world's largest environmental education programmes, this year's Animal Action Week highlights the importance of protecting biodiversity, habitat and ecosystems and I want you to be a part of it with me.

Not a Pretty Picture

Whaling ships armed with exploding harpoons hunt whales in defiance of international treaties ... baby elephants are orphaned and left to die when their entire family is wiped out by poachers for ivory trinkets ... and as the icecaps continue to melt, polar bear habitats shrink, leaving them to starve or drown as they search in vain for their next meal.

It's not a pretty picture, and certainly not the way we want to envision our shared world. So what can we do to protect animals around the world and in our own backyards? How can we solve the urgent problems threatening the planet we all call home?

Turn Awareness into Action

Like me, IFAW is committed to saving animals and habitat by educating the environmental leaders of tomorrow and encouraging them to act now to forge a better future for animals and people. You can join me in these 3 easy actions:

  • Visit to learn more about Animal Action Week, the largest animal-focused educational event in the world;
  • Take the Habitat Protection Pledge to help protect the homes that are vital to animals everywhere;
  • And spread the word by forwarding this email to your family and friends.

Animals, like people, need a home that provides food, water, shelter and space. It's our responsibility to protect animals and our planet's vital ecosystems if we want to leave a better world for future generations. I hope you'll join me.

Leonardo DiCaprio
IFAW Honorary Board Member

Do i really think that he wrote this all himself? Not likely, but his signature is just as good as if he said down with his dictionairy, paper, pen and a mind full of ideas. Part of that really bothers me. These celebrities just sit back and let everybody else do all the work and then take all the credit. Meanwhile, if he did write it himself, he did a very good job at telling it like it is.